Senior Product Marketing Manager, Life Sciences Software

About Proscia

Pathology is at the center of medicine, and is undergoing a profound transformation as the final frontier of digitization in healthcare. We started Proscia to accelerate pathology’s transition from microscope to images, and to use that data to change the way we think about cancer. We can’t change medicine alone. That’s why we’re looking for curious thinkers. Big dreamers. Developers, evangelists, pathologists, and scientists. Exceptional talent to help us use great power for good and advance humankind.

At Proscia, we push the limits of medicine and technology, solving problems the world has never solved before. We build software used by thousands of scientists and pathologists, who work on the front lines of fighting big enemies, like cancer, for patients around the globe. 14 of the top 20 pharmaceutical companies already rely on Proscia to advance their precision medicine portfolios with pathology and AI.

About This Position

Proscia’s solutions address critical needs for pathologists, scientists, and patients worldwide. As demand for AI-enabled digital pathology accelerates in the era of precision medicine, our product roadmap and customer base continue to expand. Communicating our value effectively has never been more crucial.

To support and accelerate this growth, we seek a product marketer to own positioning, messaging, sales enablement, content creation, and GTM for our life sciences vertical, which includes biopharma companies, emerging biotechs, and clinical research organizations. Reporting to the Director of Product Marketing, you’ll play a pivotal role in shaping how we articulate our value and drive growth in this industry.

If you are:

• Excited to roll up your sleeves and establish a strong product marketing foundation
• Experienced in launching products to the point where creating a launch playbook feels second nature
• A talented writer, often the go-to person among friends or family for writing and editing support
• Naturally organized, with a knack for managing details and priorities effortlessly
• Unfazed by the fast pace and challenges of a high-growth environment
• Skilled at balancing immediate deliverables while maintaining a clear focus on long-term vision and strategy
• A passionate advocate for customers, always striving to understand and meet their needs
• Driven by a desire to shape the future of healthcare and make a difference for millions of patients

…we want to talk to you!

Responsibilities

• Craft compelling, clear, and differentiated messaging that highlights Proscia’s platform and real-world data capabilities and their unique value to the life sciences industry.
• Own end-to-end GTM processes for new products and features, from strategic planning to execution.
• Create targeted content such as whitepapers, articles, blogs, videos, presentations, and other customer-facing materials to build awareness and influence the buyer journey. Collaborate with customers to develop success stories and content for speaking engagements.
• Build and maintain sales collateral, including pitch decks, brochures, and case studies, to empower our sales team at every stage of the sales cycle.
• Partner with demand generation leadership to design and execute campaigns that build pipeline and grow market awareness, including whitepapers, webinars, and other materials that establish Proscia as a trusted leader in digital pathology and precision medicine.
• Perform competitive analysis and develop positioning against alternative offerings.
• Deeply understand our existing and prospective customers — leading research/analytics projects as needed, and training other teams on these insights.

Required

• Demonstrated success leading product launches and creating marketing materials that drive measurable outcomes.
• Experience writing compelling content with the ability to simplify complex concepts—writing samples with results will be requested.
• An eye for creating visually appealing content.
• Ability to quickly establish credibility and trust with senior business leaders as well as internal stakeholders.
• Passion for Proscia’s mission and vision for taking on the fight against cancer.
• Bachelor’s degree required.
• Understanding of digital pathology or AI technologies and their applications in life sciences R&D is a plus.
• Experience working in high-growth companies is a plus.

Beyond Just Work

Being a Proscian means believing in a mission, overcoming challenges in the journey together, and sharing in what success brings. We believe that every major growth period creates an exceptional career runway. We’re here to change the world together and empower each other to become our best selves in the process.

As a company in the healthcare field, we want our people to be happy and healthy, in and out of the office. In addition to competitive pay, we ensure everyone on our team is supported with savings, schedule, and insurance options that promote long-term health and personal growth.

At Proscia, we don’t just accept differences — we celebrate them, we support them, and we thrive on them for the benefit of our employees, our products, and our community. Proscia is proud to be an equal opportunity workplace.