Sage Publication

Senior Social Media Manager

Full Time Atlanta, GA, United States of America
nan - nan (Nan) Added 1 day, 20 hours ago
Summary

LOCATION

Hybrid; 3 days per week in-office collaboration from the new North America flagship office (near Ponce City Market, Atlanta, GA)

QUALIFICATIONS

6 years of experience in leading and executing social media strategies and sports sponsorship campaigns, strong strategic thinking, problem-solving skills, ability to build relationships, and excellent communication skills. Must be able to travel 5% of the year both domestically and internationally.

RESPONSIBILITIES

Own the 12-month activation plan, partner with the sports sponsorship team for social media activations, collaborate cross-functionally on content campaigns, manage social scheduling tools, enhance organic social media efforts, track performance, and oversee budget management for campaigns.

INDUSTRY

Software/Technology

SHORT DESCRIPTION

Help increase Sage’s brand awareness in North America through human-centric social media strategies, focusing on collaboration with the sports sponsorship team and executing campaigns targeting financial professionals.

Job Description

We’re on a journey to transform Sage into an iconic global brand. Our goal is no small feat – leading Sage into the most human-centric brand in our category. But this transformation is more than a mere shift in strategy; it's a complete evolution.

The Challenge? We’re widely known in the UK (the birthplace of Sage) and working towards growing our brand awareness in North America.

Your Mission? Help increase Sage’s brand awareness in North America through human-centric social media strategies and campaigns that truly connect prospects and customers to our brand and drive engagement. You’ll own the strategy and hands-on execution of social media campaigns for North America (targeting our mid-market segment - 'financial professionals' - e.g. our Sage Intacct product) with an emphasis on collaborating with our internal sports sponsorship team and maximizing our MLB partnership. This includes establishing KPIs, implementing measurement frameworks, managing a budget, and agency partnerships.

Why Sage? What's in it for you?
Sage empowers small to medium-sized businesses, the backbone of our economies, to succeed with AI-powered Accounting & Financial Management software solutions. Knowing that 6M of our global customers depend on our solutions, motivates us to keep innovating so they keep growing. Sage Copilot is a prime example: https://youtu.be/TaXRflh0Nz4?si=_CVy334Jf-fmYPPI

In addition to a comprehensive compensation package (base + 20% annual bonus), you'll get to test your strategic and tactical skills at a stable, global software company, contributing to a human-centric brand with products consistently rated #1 in customer satisfaction for 10 consecutive years. Build your global network while collaborating and learning from globally diverse, customer-centric teams committed to being creative, bold, and effective. Enjoy a working environment with values & behaviors you can be proud of (Human, Trust, Bold & Simplify), where work-life balance and giving back to our communities via our Sage Foundation are supported (employees benefit from 40 paid hours for volunteering days per year).

What You’ll Appreciate About Your Team
We pride ourselves on nurturing an environment of respect, mutual support, and open communication. You’ll thrive under the guidance of a ‘down-to-earth’ leader (Global Social Media Director) celebrated for his supportive, trusting, and human-centric approach. You’ll find his approach to leadership refreshing and empowering! You’ll appreciate his social media expertise, commitment to knowledge sharing, and deep investment in each team member’s development.

How will you be set up for success? Your first 90 days
Your first 60 days will be learning all things Sage – our brand, our customers, our products, our values, and more. You’ll meet stakeholders, cross-functional teams, and start building relationships. You’ll have the support of your leader to help you onboard, and various resources to tap into. Your initial focus will be gathering data and asking insightful questions – analyzing what’s working well and what’s not. By 90 days, you'll start prioritizing campaigns surrounding the opening of our new North America flagship office (Ponce City Market) and the launch of our Customer Hub. You'll also have gained enough information to develop strategies and ideas to innovate and improve NA social campaigns.

Location: Hybrid; 3 days per week of in-office collaboration from our new North America flagship office (near Ponce City Market)

Minimum Qualifications:
  • 6 years of experience leading and executing social media strategies and sports sponsorship campaigns.

  • How you’ve successfully created and executed social media strategies/campaigns and you can speak to the objective, the how, the why, and the impact (ROI) behind your strategies.

  • How you’ve utilized your strategic thinking, confidence, and problem-solving skills to challenge and prioritize.

  • Your ability to articulate your thoughts and concepts concisely and with simplicity.

  • Your natural ability to build relationships, effectively collaborate cross-functionally, manage stakeholders, influence, and gain buy-in.

  • Your continuous innovation, growth mindset, and the capacity to drive and adapt to change.

  • Ability to work hybrid 3 days per week from our Atlanta Office: 619 Ponce De Leon Ave NE

  • Ability to travel 5% of the year both domestic and international (UK).

  • Key Responsibilities

    Key Responsibilities:
  • 12-month Activation Plan: Own the development of our rolling 12-month activation plan and calendar.

  • Sports Sponsorship: Partner with our internal Sports Sponsorship & Brand Management team to plan and execute social media activation streams related to our MLB sponsorship/partnership.

  • Cross-functional Collaboration: Work closely with content & customer spotlight teams to ensure we deliver results through social activations (organic & social advocacy), across regions, for every content marketing campaign managing both the strategy & delivery involved.

  • Social Media Tool Management: Oversee the use of social scheduling tools (e.g., Hootsuite), including optimization and administration.

  • Organic Social Media Enhancement: Conduct organic social testing and optimization. Develop and share best practices and create social media playbooks.

  • Performance Tracking: Manage the creation and process of tracked links for social programs. Ensure comprehensive tracking of outputs across Organic, Influencer, and Voices programs.

  • Budget Control: Handle budget management for social media activities and campaigns with a focus on driving cost efficiencies.


  • Perks? We have plenty.
  • Comprehensive health, dental, and vision coverage

  • 401(k) retirement match (100% matching up to 4%)

  • 32 days paid time off (21 personal days, 10 national holidays, 1 floating holiday)

  • 18 weeks paid parental leave for birth, adoption, or surrogacy offered 1 year after start date

  • Work Away, an opportunity to work & play for 10 weeks in a country of your choice (from a Sage-approved list)

  • 5 days paid yearly to volunteer (through Sage Foundation)

  • $5,250 tuition reimbursement per calendar year starting 6 months after hire date

  • Sage Wellness Rewards Program ($600 wellness credit and $360 fitness reimbursement annually)

  • Library of on-demand career development options and ongoing training offerings


  • #LI-CH1

    Function

    Brand

    Country

    United States

    Office Location

    Atlanta

    Work Place type

    Hybrid

    Advert

    Working at Sage means you’re supporting millions of small and medium sized businesses globally with technology to work faster and smarter. We leverage the future of AI, meaning business owners spend less time doing routine tasks, like entering invoices and generating reports, and more time pursuing their ambitions.

    Our colleagues are the best of the best. Because to achieve extraordinary outcomes, we need extraordinary teams. This means infusing Sage with people who knock down barriers, continuously innovate, and want to experience their potential.
    Learn more about working at Sage: sage.com/en-us/company/careers/working-at-sage/
    Watch a video about our culture: youtube.com/watch?v=h1-vs3zIpnc

    We celebrate individuality and welcome you to join us if you embrace all backgrounds, identities, beliefs, and ways of working. If you need support applying, reach out at careers@sage.com.
    Learn more about DEI at Sage: sage.com/en-us/company/careers/diversity-equity-and-inclusion/

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