Seo Specialist

Job Summary:
Sudsies Inc., a leader in luxury garment care, is seeking an innovative and data-driven SEO/SEM Specialist to optimize our online presence and drive measurable growth in organic and paid search performance. This role requires expertise in tools like SEMrush to diagnose and resolve SEO/SEM challenges, craft strategies to enhance digital visibility, and collaborate with cross-functional teams, including the CMO, executive leadership, creative, and web development departments. The ideal candidate will have a proven history of executing successful SEO and SEM campaigns that deliver impactful results.

Key Responsibilities:

SEO Strategy & Optimization

• Analyze website performance using SEMrush and similar tools to identify and resolve SEO issues.
• Collaborate with the web development team to implement technical SEO improvements.
• Develop and execute comprehensive SEO strategies to increase organic traffic and search rankings.
• Monitor and manage open SEO projects, ensuring timely completion by team members.

SEM Campaign Management

• Design and execute SEM strategies to drive targeted traffic, conversions, and ROI.
• Oversee day-to-day SEM campaign management, including keyword research, bid adjustments, and performance analysis.
• Partner with the creative team to produce high-quality advertising assets, including graphics and ad copy.

Collaboration & Performance Reporting

• Generate and present detailed SEO/SEM performance reports, providing actionable insights for continuous improvement.
• Work cross-functionally with internal teams to brainstorm and execute innovative digital marketing strategies.
• Ensure SEO and SEM efforts align with Sudsies' overarching marketing and business objectives.

Qualifications:

• Proven track record in managing and optimizing both SEO and SEM campaigns.
• Proficiency in SEMrush or comparable tools for in-depth analysis and reporting.
• Strong knowledge of on-page, off-page, and technical SEO best practices.
• Hands-on experience with Meta Ads, Google Ads, and other major paid advertising platforms.
• Exceptional collaboration and communication skills to work effectively with creative, technical, and leadership teams.
• Analytical mindset with the ability to translate data into actionable marketing insights.

Preferred Qualifications:

• Experience in luxury or lifestyle industries is highly desirable.
• Familiarity with content marketing strategies and experience guiding writers and designers.
• Expertise in developing and executing creative campaign tactics alongside accompanying collateral.

Application Requirements:
Candidates must provide case studies or examples of previous SEO and SEM campaigns, including detailed strategies and measurable results.

Daily Responsibilities:

• Analyze and refine SEM campaigns to optimize performance and ROI.
• Create and deliver detailed performance reports with actionable recommendations.
• Collaborate with creative and technical teams to develop and implement innovative marketing strategies.
• Assign, manage, and review progress on open SEO-related projects within the team.

Why Join Sudsies?
Be part of a forward-thinking company that blends luxury and innovation to deliver unparalleled garment care. As the SEO/SEM Specialist, you will play a pivotal role in shaping Sudsies’ digital footprint and connecting more customers to our premium services.

Apply today and help us elevate the Sudsies experience to new heights!

Job Type: Full-time

Pay: $20.00 - $25.00 per hour

Expected hours: 40 per week

Schedule:

• Weekends as needed

Work Location: In person