Social Media Coordinator
LOCATION
Austin, TX (local candidates only)
QUALIFICATIONS
3+ years of experience as a Social Media Specialist or similar, strong copywriting and editing skills, excellent knowledge of major social media platforms, familiarity with graphic design tools, and a passion for the fashion industry.
RESPONSIBILITIES
Manage brand social channels, create and schedule posts, develop engaging content, measure social media success, build online communities, and collaborate with the Creative team on content strategy.
INDUSTRY
Fashion
SHORT DESCRIPTION
Seeking a Part-Time Social Media Coordinator to manage social media channels, create compelling content, engage with the audience, and drive brand presence in the fashion industry.
Description
Who You Are
Please note that candidates must be local to the Austin, TX area.
Duties and Responsibilities
- Create and schedule posts on Instagram, Twitter, TikTok, YouTube, Pinterest and Facebook.
- Pitch and develop captivating, fun, and inventive content for social.
- Create social media content at live events and productions
- Research new trends in social media and propose innovative campaigns
- Developing, implementing, and managing our social media calendar & strategy
- Creating, editing, and sharing engaging content daily (e.g. original text, photos, videos, and news)
- Staying up to date with the latest social media best practices and technologies
- Writing excellent copy for social posts to communicate our brand to followers while responding to queries and customer reviews promptly
- Attending external events as needed
- Defining social media KPIs and measuring the success of each social media campaign & account
- Communicating with influencers via social media to create a strong network
- Social Media Ad Campaigns
- Driving to each location for content
- Manage all brand social channels including Instagram, Facebook, YouTube, Pinterest, TikTok and Twitter
- Works closely with the Creative Director to collaborate on needs for Instagram account including writing captions, posting to stories, community management, asset development, and partnership content
- Work closely with the Creative team on planning daily/weekly/monthly social content calendars across brand social channels
- Works closely with the Creative team to create unique Instagram Content
- Proactively and reactively responds to customer inquiries on social platforms to ensure client requests are received and executed in a timely manner and following our guidelines
- Build out TikTok, and YouTube strategy for the brand in close partnership with the Executive team
- Develop best-in-class processes and systems for customer responses
- Partners with the team to identify and cultivate brand ambassadors, expand a community of advocates, and influencer outreach
- Monitors global news and current events and how they relate to and affect brand social channels and content
- Working with social insights tools to keep a close eye on content, constantly aware of what is performing (or what is not), and continuing to optimize
- Create Monthly recap reports to be shared with the Executive team regarding overall social performance
- Work closely with the team to measure the success of influencer partnership
Schedule and Pay
Salary
$20 - $22 per hour
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