Social Media Marketing Manager
LOCATION
Las Vegas Area
QUALIFICATIONS
3+ years of experience managing social media, proven expertise in content creation, strong understanding of analytics tools, familiarity with advertising campaigns, and a preferred Bachelor's degree in a related field.
RESPONSIBILITIES
Develop and execute social media strategy, create and publish engaging content, manage all social media accounts, analyze performance metrics, manage paid advertising campaigns, engage with the audience, collaborate with other departments, and stay updated on social media trends.
INDUSTRY
E-commerce and Online Auctions
SHORT DESCRIPTION
The Social Media Manager will oversee the company's social media strategy, focusing on brand awareness and customer engagement to drive company growth.
Job Type
Full-time
Description
Social Media Manager
The Key Responsibilities of this position
The Social Media Manager will be responsible for developing, implementing, and managing the company's social media strategy. This role will oversee all company social media accounts, create and manage engaging content, and analyze performance metrics to refine strategies. The Social Media Manager will work closely with other departments to ensure alignment with company objectives and branding standards.
The reason this position exists within our company
Value Creation for our customers:
The Social Media Manager ensures that our online presence fosters meaningful connections with our audience. Through consistent and engaging content, this role plays a key part in maintaining trust, driving customer engagement, and enhancing the customer experience.
Value Creation for the company:
The Social Media Manager directly impacts the company’s growth by driving brand awareness, increasing web traffic, and optimizing ad spend. By effectively managing social media platforms, this position supports the company’s ability to connect with its target audience, analyze trends, and achieve marketing goals.
Job Responsibilities
- Social Media Strategy: Develop and execute a comprehensive social media strategy aligned with the company’s overall goals.
- Content Creation: Plan, design, and publish engaging and brand-consistent content, including posts, graphics, and videos.
- Platform Management: Oversee and maintain all social media accounts, including but not limited to Facebook, Instagram, Twitter, LinkedIn, and TikTok.
- Analytics and Reporting: Track and analyze social media performance metrics to measure success, identify trends, and optimize strategies.
- Advertising Campaigns: Manage and monitor paid advertising campaigns across social platforms, ensuring effective use of ad spend.
- Engagement: Monitor audience interactions, respond to comments, and foster an active online community.
- Collaboration: Work closely with other departments to align messaging, campaigns, and branding efforts.
- Trends and Innovation: Stay up-to-date with social media trends, tools, and best practices to ensure the company remains at the forefront of the digital landscape.
Requirements
Qualifications:
- 3+ years of experience managing social media platforms for a business or brand.
- Proven expertise in creating and managing content across multiple platforms.
- Strong understanding of social media analytics tools and performance metrics.
- Familiarity with social media advertising, including campaign setup and optimization.
- Preferred: Bachelor’s degree in Marketing, Communications, or a related field.
- (Must live in Las Vegas Area)
- Portfolio of work will be asked for during the interview process and/or include in resume submission.
Desired Skills:
- Experience with tools such as Canva, Adobe Suite, Hootsuite, or Buffer.
- Excellent communication and interpersonal skills.
- Creativity and the ability to think outside the box.
- Strong analytical and organizational skills.
- Experience in e-commerce or retail industries is a plus.
What We Offer:
- Competitive salaries with significant career growth opportunities.
- Paid Time Off, Sick Pay, Holiday Pay.
- Paid parental leave.
- Medical, dental, and vision benefits.
- 401(k) with 4% match after one year of employment.
About Nellis Auction
Nellis Auction is an EOE family business, with locations in Nevada, Arizona, New Jersey, and Texas, and new locations opening soon. Our mission is to perfect the auction experience through innovation and building trust. We thrive on challenges and empower our team to shape the future of e-commerce. We value creativity, innovation, and hard work. Together, we’ll reshape what’s possible in the world of online auctions.
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