Social Media Marketing Specialist
LOCATION
In person
QUALIFICATIONS
Proficiency in content creation, experience with Adobe Creative Suite, strong relationship management skills, knowledge of e-commerce best practices, familiarity with SEO principles, excellent research skills, and experience using social media management tools like Hootsuite. Photography skills are a plus.
RESPONSIBILITIES
Develop and implement social media strategies, create compelling content across platforms, utilize management tools to analyze performance, conduct research on trends, collaborate with teams, manage influencer relationships, optimize content for SEO, and capture high-quality photography for campaigns.
INDUSTRY
Marketing and Advertising
SHORT DESCRIPTION
Join our marketing team as a Social Media Specialist, responsible for enhancing brand presence and engaging audiences through innovative social media strategies and content creation.
Overview
We are seeking a creative and detail-oriented Social Media Specialist to join our dynamic marketing team. In this role, you will be responsible for developing and executing innovative social media strategies that enhance our brand presence and engage our audience. You will play a crucial role in content creation, relationship management, and driving e-commerce initiatives through various social media platforms.
Responsibilities
- Develop and implement comprehensive social media strategies to increase brand awareness and engagement.
- Create compelling content across multiple platforms, including text, images, and videos that resonate with our target audience.
- Utilize tools such as Hootsuite to schedule posts, monitor engagement, and analyze performance metrics.
- Conduct thorough research to stay updated on industry trends and competitor activities.
- Collaborate with cross-functional teams to align social media efforts with overall marketing goals.
- Manage relationships with influencers and partners to enhance brand visibility.
- Optimize content for SEO to improve organic reach and drive traffic to our e-commerce site.
- Capture high-quality photography for use in social media campaigns.
Skills
- Proficiency in content creation, with a strong portfolio showcasing your work.
- Experience with Adobe Creative Suite for graphic design and video editing.
- Strong relationship management skills to foster partnerships and collaborations.
- Knowledge of e-commerce best practices and strategies.
- Familiarity with SEO principles to enhance online visibility.
- Excellent research skills to identify trends and insights relevant to our audience.
- Ability to "buff" or refine content for clarity, impact, and engagement.
- Experience using Hootsuite or similar social media management tools.
- Photography skills are a plus for creating original visual content.
Join us in shaping the voice of our brand across social media platforms while driving engagement and growth. If you have a passion for storytelling through digital channels and possess the required skills, we encourage you to apply!
Job Type: Part-time
Pay: $20,000.00 - $56,003.00 per year
Expected hours: 15 – 25 per week
Benefits:
- Flexible schedule
Schedule:
- 4 hour shift
- Monday to Friday
People with a criminal record are encouraged to apply
Work Location: In person
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