Social Media Marketing Specialist
LOCATION
Pasadena, CA (Remote)
QUALIFICATIONS
10 years of experience in Marketing, proficiency in social media management tools, strong content creation skills, knowledge of photography techniques, familiarity with advertising strategies, understanding of public relations principles, and strong communication skills.
RESPONSIBILITIES
Develop and implement social media strategies, create engaging content, analyze performance metrics, collaborate with the marketing team, monitor trends and audience interactions, engage with followers, and assist in PR efforts through social media.
INDUSTRY
Marketing Agency
SHORT DESCRIPTION
Seeking a creative Social Media Specialist to manage lead generation and brand awareness campaigns, utilizing digital channels and social media trends.
Job Summary
We are a fun marketing agency looking for a creative and driven Social Media Specialist to join our performance media team! In this role, you will be responsible for managing highly targeted and measurable lead generation and brand awareness campaigns. The ideal candidate will have a good sense of humor, plenty of experience using digital channels, and a strong understanding of social media trends.
Duties
- Develop, implement, and manage social media strategies across various platforms to increase brand awareness and engagement.
- Create compelling content tailored for each platform, including text, images, and videos.
- Utilize tools such as Hootsuite for scheduling posts and analyzing performance metrics.
- Collaborate with the marketing team to align social media campaigns with overall marketing objectives.
- Monitor social media channels for trends, audience interactions, and feedback to inform future content creation.
- Engage with followers by responding to comments and messages in a timely manner.
- Assist in public relations efforts by promoting events and initiatives through social media channels.
Skills
- Proficiency in social media management tools such as Hootsuite.
- Excellent content creation abilities with a knack for engaging storytelling.
- Knowledge of photography techniques to create high-quality visual content.
- Familiarity with advertising strategies on social media platforms.
- Understanding of public relations principles and practices.
- Ability to analyze data and metrics to drive decision-making and improve strategy effectiveness.
- Strong communication skills, both written and verbal, with an emphasis on collaboration within a team environment.
Join us for a fun and rewarding work environment, while also getting to make an impact on some pretty cool campaigns!
Job Type: Part-time
Pay: $50.00 - $75.00 per hour
Expected hours: 5 – 10 per week
Benefits:
- Flexible schedule
Schedule:
- Monday to Friday
Experience:
- Marketing: 10 years (Required)
Location:
- Pasadena, CA (Required)
Work Location: Remote
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