Social Media & Public Relations Coordinator

About Four Seasons:

Four Seasons is powered by our people. We are a collective of individuals who crave to become better, to push ourselves to new heights and to treat each other as we wish to be treated in return. Our team members around the world create amazing experiences for our guests, residents, and partners through a commitment to luxury with genuine heart. We know that the best way to enable our people to deliver these exceptional guest experiences is through a world-class employee experience and company culture.

At Four Seasons, we believe in recognizing a familiar face, welcoming a new one and treating everyone we meet the way we would want to be treated ourselves. Whether you work with us, stay with us, live with us or discover with us, we believe our purpose is to create impressions that will stay with you for a lifetime. It comes from our belief that life is richer when we truly connect to the people and the world around us.

About the location:

An urban retreat in the heart of the Mile High city. Plan a getaway at our elevated mountain metropolis. Explore a variety of sporting events and concerts across the Mile High City, feel the warmth of family-friendly performing arts classics or hit the slopes just a short drive away from Four Seasons Hotel Denver. Stay in for the quiet nights with 24-hour room service, savour locally sourced ingredients prepared by classically trained chefs, slip into bliss with handcrafted cocktails at EDGE Restaurant & Bar or unwind at our spa with a selection of rejuvenating treatments.

Four Seasons Hotel Denver is seeking a Social Media & Public Relations Coordinator with experience delivering exceptional service. The deeply instilled Four Seasons culture is personified by its employees, people who share a single focus and are inspired to offer great service. Four Seasons Hotels and Resorts is FORTUNE Magazine’s “100 Best Companies to Work For.”

“The reason for our success is no secret. It comes down to one single principle that transcends time and geography, religion, and culture. It’s the Golden Rule – the simple idea that if you treat people well, the way you would like to be treated, they will do the same.” – Isadore Sharp, Founder and Chairman Four Seasons Hotels and Resorts

Join our Team

Work on a team that is built around building connections, celebrating individual character and craftmanship. Four Seasons Hotel Denver is rated AAA 5 Diamond. We are located in the heart of Denver’s theatre district offering 239 ultra-spacious guest rooms and suites; 100 private residences; a top rated restaurant, EDGE; and a luxury spa.

Responsibilities

Social Media and Digital – 60%

• Create curated content with direction from the Director of Public Relations to ensure it amplifies key messages and tells a story consistent with our hotel and Four Seasons brand identity, while managing and monitoring the hotel’s presence on Social Media networks (primarily Instagram, Facebook and Twitter) in conjunction with input and support from the Director of Marketing

• Responsible for guest and community engagement on relevant social media channels

• Utilize available programs to integrate proper User Generated Content

• Manage on-line and social reputation for Hotel and Restaurants, manage content and implementation for all (integrated) social media initiatives and web content with PR Agency/Contractor and DOSM

• Contribute regularly to Corporate social media initiatives, and implement local social media partnerships for cross-promotional opportunities

• Manage social media analytics, monitoring tools and report results and findings

• Monitor the hotel’s presence (Hotel and Outlets) on all relevant websites, including review sites such as Revinate, Google, Trip Advisor, Facebook, Yelp, etc. in addition to other online communities, ensuring content is accurate and updated according to the Minimum Operating Standards

• Work closely with internal departments to resolve customer service issues in digital spaces and provide clear social direction to each department at the Hotel, ensuring all conceptual and creative ideas meet objectives and timelines

• Ensure leads and potential business opportunities are flagged and followed-up on by appropriate individual

• Ensure all relevant news is disseminated through these networks with channel-appropriate content

• Initiate conversations and build relationships with digital influencers on a consistent basis

• Prepare monthly Social Media Report

• Read industry and social media news and training materials provided by Corporate and/or corporate agencies

• With direction and assistance from Director of Public Relations, update and maintain property website, app and external booking engines within the corporate standards, and maintain current image library and video footage to maximize media coverage. Facilitate media requests, interviews, photo shoots, and maintain press clippings and media lists. Act as web contact for hotel divisions and Corporate Web Team in conjunction with the Director of Marketing

• Create and coordinate monthly (and as needed) email blasts to local email lists through our Four Seasons programs with input and support from the Director of Public Relations.

• Assist with video and photo shoots at the hotel as well as create new, on-brand photography for social media posts as needed

Public Relations/Marketing- 35%

• Produce weekly and monthly reports as needed for in-house team, owners, corporate office and DOSM and PR Agency/Contractor

• Assist with planning and implementing related media coverage and promotions

• Work with PRD to provide media with relevant hotel news, digital assets and timely pitching opportunities

• Conduct media and influencer property tours and develop itineraries as needed

• Manage PR/editorial tracking and create monthly recaps (provided by agency)

• Attend PR/F&B/Spa marketing meetings as well as other meetings pertinent to promotions

• Attend hotel promotional events as needed

• Maintain excellent vendor relationships and supervise projects, particularly graphics, printing, tracking ad schedules and others as needed

• Perform other tasks or assignments as requested by a member of the management team

• Create presentation materials for marketing and budget presentations, as well as owners’ meetings

• Assist PRD and DOM as needed

Additional Functions – 5%

• Assist with all guest inquiries within the sales and marketing department, including assisting with high telephone volume and walk-in site inspections

• Assist with the development of all direct sales presentation material for both travel industry and group sales

• Proof read all marketing material, including; collateral, direct mail, advertising, printed promotional pieces, guest correspondence, etc.

• Perform other tasks or projects as assigned by the director of marketing.

• Perform various office administration responsibilities including contract development, sales kit preparation, filing, faxing and email

• Meet all Four Seasons telephone and sales standards, handling client inquiries and basic proposals as needed

• Assist with all marketing and public relations planning and execution and operation/promotional activities

• Create e-sales tools as needed using WordPress and/or similar

Desired Skills and Experience

• College graduate

• At least one year of social media and online marketing experience; PR and hospitality experience beneficial

• Photography / videography experience specific to lifestyle / social media

• Excellent writing, presentation and communications skills, with a strong sense of quality and a creative mind set

• Ability to adapt to the style, tonality and vernacular of the current “voice” of employee and consumer facing social mediums consistent with the Four Seasons brand identity

• Attention to detail

• Extremely organized

• Excellent customer service skills

• Ability to effectively communicate in both written and verbal formats

• Ability to assist in the planning, development, and implementation of projects/programs

• Ability to multi-task effectively, managing multiple projects while being cognizant of deadlines and priorities

• Have demonstrated knowledge of mobile, emerging and social media applications

• Computer savvy with Microsoft Office

• Motivated to educate and learn the future of social media as it relates to the property

What to Expect:

• Hourly Wage - $27.32

• Be part of a cohesive team with opportunities to build a successful career with global potential

• Medical, dental, and vision insurance

• Paid Time Off and Holiday

• Discounted RTD Flex Pass for employees

• 401k participation with a company matching program

• Complimentary stays at Four Seasons worldwide (subject to availability)

• Access to the Hotel’s health club facilities

• Free employee meals prepared by the culinary team

• Complimentary dry cleaning of employee uniforms

Anticipated to hire someone by March 3rd

Learn more about what it is like to work at Four Seasons, visit us:

http://jobs.fourseasons.com/

https://www.linkedin.com/company/four-seasons-hotels-and-resorts

https://www.facebook.com/FourSeasonsJobs

https://twitter.com/FourSeasonsJobs

Four Seasons is an Equal Opportunity, Affirmative Action employer. Minorities, women, veterans, and individuals with disabilities are encouraged to apply.