Social Media/Branding Manager
LOCATION
Rochester, IN
QUALIFICATIONS
Strong understanding of social media trends, best practices, audience engagement tactics, analytical mindset, excellent communication, project management, and organizational skills. Passion for learning and evolving in a dynamic environment.
RESPONSIBILITIES
Plan and execute social media campaigns, manage campaign operations, collaborate with internal teams to create content, monitor and analyze performance, create content calendars, track industry trends, and manage paid social media campaigns.
INDUSTRY
Marketing
SHORT DESCRIPTION
Seeking a dynamic Social Marketing/Branding Manager to oversee social media campaigns, utilize data for optimization, and collaborate with teams to enhance brand presence across platforms.
Job Title: Social Marketing/Branding Manager
Job Location: Rochester, IN
Job Type: Full-time
Position Overview: We are seeking a dynamic and results-driven Social Marketing/Branding Manager to oversee and execute multiple concurrent social media campaigns across various platforms. The ideal candidate will have a strong understanding of digital marketing strategies, campaign management, and performance analytics to ensure the success of all initiatives.
Responsibilities:
- Plan, develop, and execute multiple social media marketing campaigns across various platforms (e.g., Facebook, Instagram, Twitter, LinkedIn, etc.).
- Manage the day-to-day operation of campaigns, ensuring they align with brand goals, target audience, and marketing objectives.
- Collaborate with internal teams (e.g., content creators, designers, and marketing analysts) to develop engaging content for each campaign.
- Monitor and analyze campaign performance, using data to adjust strategies and optimize results in real-time.
- Create and manage content calendars for multiple campaigns simultaneously.
- Track social media trends, competitors, and industry developments to continuously refine campaign strategies.
- Manage paid social media campaigns, including budget optimization, ad copy testing, and targeting adjustments.
Qualifications:
- We hire for quality of person, not experience.
- Strong understanding of social media trends, best practices, and audience engagement tactics.
- Must have the passion to learn, understand, and evolve content a very dynamic area of responsibility
- Analytical mindset with the ability to interpret data and use it to optimize campaigns.
- Excellent communication, project management, and organizational skills.
- Ability to work under pressure and handle multiple projects simultaneously.
Preferred Skills:
- Knowledge of SEO and content marketing.
- Graphic design or video editing skills a plus.
Benefits:
- Very competitive salary
- 401K
- Health Insurance
- Life/Disability Insurance
- Health insurance
- Career development opportunities
How to Apply: Please submit your resume, along with a portfolio or examples of previous social media campaigns you've managed.
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