Special Event Sales Intern - Outlier Events
LOCATION
Kalamazoo, MI (Office Location: Homer Stryker Field), with remote work opportunities before May 12, 2025.
QUALIFICATIONS
No previous sales or marketing experience required, sales-focused mindset, competitive and personable attitude, creativity in sales and marketing execution, and willingness to assist with operations and entertainment.
RESPONSIBILITIES
Assist in event planning, vendor outreach and management, market research, sales pitch development, event coordination, and general support for the Outlier Events team. Responsibilities also include securing vendors, managing agreements, problem-solving, and participating in all phases of event execution.
INDUSTRY
Event Management and Sports Entertainment
SHORT DESCRIPTION
Outlier Events offers a Special Events Assistant Intern position, providing hands-on experience in event planning, sales, and marketing, aimed at preparing college students for careers in the sports and events industry.
- Open to remote work before and after summer, in-person/hybrid May-August.
Description of Responsibilities:
- Sales & Outreach: Identify, contact, and secure vendors (food, beverage, craft, etc.) for events.
- Relationship Management: Build and maintain strong relationships with vendors to ensure repeat business and referrals.
- Pitch Development: Create compelling sales pitches and materials tailored to prospective vendor needs.
- Contract Negotiation: Manage vendor agreements, ensuring mutual understanding of expectations and obligations.
- Market Research: Research local and regional businesses to identify potential vendor partnerships.
- Sales Targets: Meet or exceed vendor acquisition goals within set deadlines.
- Event Coordination Support: Collaborate with the event team to ensure vendor setups align with event layout and regulations.
- Database Management: Maintain accurate records of vendor contacts, agreements, payments, and communications.
- Problem-Solving: Address vendor concerns or issues promptly to maintain positive experiences.
- Post-Event Follow-Up: Gather feedback from vendors and share performance summaries to improve future partnerships.
- Assist in the the Outlier Events Team in planning, promoting, and execution of all events in 2025
- Provide general support to the Outlier Events team
- Work closely with the media team to generate content ideas for social media and festivals
- Assist with festival vendor recruitment and activation during festivals
- Work with nonprofits and volunteers leading up to and during events
- Assist in the content development for events, recruit vendors, create and coordinate the drafting/distribution of promotional materials, sell tickets
- Secure equipment and rentals as needed, set-up, tear-down, and help coordination of overall event execution
- Assist with venue, vendor, and attendee acknowledgement and post event follow-up
- Traveling to all events (long hours, weekend long travel to festivals)
- No previous sales or marketing experience needed
- Sales-focused mindset
- Competitive
- Personable
- Full of energy
- Coachable
- Able to persevere
- Not afraid to hear “no”
- Excited to talk with both business owners/vendors and attendees
- Creativity in sales and marketing execution
- Willing to help with operations and entertainment
- Traveling
- Working concessions outlet as needed
- Participating in festival entertainment
- Office & festival clean up / organization
- Attendee interaction & engagement
- Festival set up and tear down
- Food prep
- Opportunity to work Battle Creek / Kalamazoo Games
- Food delivery / pickup
- Merchandise marketing, sorting, displaying
- Create / participate in promotional videos
- Community marketing campaigns
Office Location: Kalamazoo, MI : Homer Stryker Field
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