Sr. Content Syndicated Specialist

Description

Our Garden Segment is hiring a Senior Content Syndication Specialist, reporting into and based in Atlanta, GA. This new position will further develop and enhance our content syndication activities, ensure complete and precise data within multiple sites, and partner collaboratively with the digital marketing and brand teams.

KEY RESPONSIBILITIES

• Lead content syndication strategy & implementation through our product information management system (PIM)
• Ensure the syndicated content is accurate and meets retailer requirements
• Responsible for loading new and removing obsolete digital content (e.g., copy, alt images, video, etc.) into Salsify, ensuring data accuracy and completion
• Build Enhanced Content layouts in Salsify
• Ensure process steps are completed with retailer identifiers for content push to retailer sites
• Request PIM relevant flags from Material Master Data team to Salsify, as needed
• Work with brands teams to ensure they are maintaining retailer identifiers within Salsify for accurate and functional data
• Assist with Salsify task resolution, projects, integrations and support/training, as needed
• Operate effectively within “Workflow Taskforce”
• Regularly audit ERP, assets and product export lists within Salsify
• Work with PIM team and Senior Manager – Digital Content Marketing to develop reports that identify items with poor digital content quality in Salsify
• Work with PIM team and the Sr. Manager of Digital Content Marketing to develop product page completion processes in Salsify
• Export product feed data from Salsify, provide to relevant third parties (i.e., PriceSpider)
• Partner with third parties and brand teams to align on efficiency, optimization and product coverage of feeds
• Manage Salsify syndication for each Central Garden website

QUALIFICATIONS

• Experience utilizing retailer systems/portals and PIMs; Salsify experience required
• Strong project management skills and ability to lead through ambiguity
• Experience utilizing retailer systems/portals and PIMs (i.e., Salsify, Syndigo, Item360, Vendor Central, etc.) to manage multiple channels
• Detail-oriented with strong collaboration and prioritization skills
• Prior experience at a large CPG organization or agency is a plus
• Experience working with Digital Asset Management systems, SAP, or GDSN
• Knowledge of retailer eCommerce requirements
• Strong Excel skills
• Ability to work in a constant state of alertness and safe manner

MINIMUM EXPERIENCE & EDUCATION

• BA/BS degree in Marketing, Communications, or related field, or relevant job experience
• 3+ years of experience in Marketing Tech, eCommerce, or Sales Operations
• Minimum of 2 years’ experience in digital shelf/eCommerce content syndication

BENEFITS PACKAGE & EMPLOYEE PROGRAMS

• Comprehensive Medical, Dental, and Vision Insurance
• Free Life and Disability Insurance
• Health and Dependent Care Flexible Spending Accounts
• 401k with 3% company match and annual employer discretionary contribution
• Paid vacation, holidays and sick time
• Employee Assistance Program
• Access to thousands of free online courses
• Discounts on cell phones, movie tickets, gym memberships, and more!
• Education Assistance (both college degrees and professional certifications)
• Referral Program with cash bonus
• Access to on-demand pay
• Paid parental leave

Central Garden & Pet Company (NASDAQ: CENT) (NASDAQ: CENTA) understands that home is central to life and has proudly nurtured happy and healthy homes for over 40 years. With fiscal 2023 net sales of $3.3 billion, Central is on a mission to lead the future of the Pet and Garden industries. The Company’s innovative and trusted products are dedicated to helping lawns grow greener, gardens bloom bigger, pets live healthier and communities grow stronger. Central is home to a leading portfolio of more than 65 high-quality brands including Amdro®, Aqueon®, Cadet®, Farnam®, Ferry-Morse®, Four Paws®, Kaytee®, K&H®, Nylabone® and Pennington®, strong manufacturing and distribution capabilities and a passionate, entrepreneurial growth culture. Central is based in Walnut Creek, California and has 6,700 employees across North America and Europe. Visit www.central.com to learn more.

We are an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, sexual orientation, gender identity, or any other characteristic protected by law.