SHI International logo SHI International

Sr. Manager - Growth Marketing Programs

Full Time Somerset, NJ, United States of America
nan - nan (Nan) Added 2 days, 14 hours ago
Summary

LOCATION

Not specified

QUALIFICATIONS

4+ years of experience in demand generation or sales support role, prior experience marketing to public sector or healthcare organizations, and knowledge of executing modern marketing channels.

RESPONSIBILITIES

Define go-to-market objectives with sales and marketing, develop an omnichannel campaign strategy, execute marketing plan tactics, evaluate partner marketing opportunities, manage marketing vendors, report on campaign performance, and handle revenue marketing budget.

INDUSTRY

Information Technology Solutions and Services

SHORT DESCRIPTION

The Sr. Manager of Growth Marketing will collaborate with sales and marketing at SHI to create campaigns that enhance customer experience, boost brand awareness, and drive revenue growth.

Job Summary:
The Sr. Manager of Growth Marketing will partner with sales and marketing to forge a closer working relationship between one of SHI’s strategic selling units and the SHI marketing team. They will be accountable for delivering new business opportunities through orchestrated campaigns that improve customer experience, increase brand awareness, and drive measurable revenue outcomes.

The primary success metrics for the Sr. Manager of Growth Marketing will be supporting the expansion of customer share of wallet, including shifting strategic technology contracts through SHI and investing in new SHI portfolio solutions. An ideal candidate will have a deep understanding of B2B technology marketing and will understand the capabilities of marketing channels to drive valuable leads and opportunities.
About Us:

Since 1989, SHI International Corp. has helped organizations change the world through technology. We’ve grown every year since, and today we’re proud to be a $14 billion global provider of IT solutions and services.

Over 17,000 organizations worldwide rely on SHI’s concierge approach to help them solve what’s next. But the heartbeat of SHI is our employees – all 6,000 of them. If you join our team, you’ll enjoy:

  • Our commitment to diversity, as the largest minority- and woman-owned enterprise in the U.S.
  • Continuous professional growth and leadership opportunities.
  • Health, wellness, and financial benefits to offer peace of mind to you and your family.
  • World-class facilities and the technology you need to thrive – in our offices or yours.
Responsibilities:
Include, but are not limited to:
  • Partner with sales and marketing specialists to define go-to-market objectives and develop a marketing plan that will drive predictable pipeline
  • Inform channel investment strategy, partnering with internal digital, events, content and campaign marketing teams to deliver an omnichannel campaign strategy
  • Accountable for ensuring all marketing plan tactics are executed with direct responsibility over all messaging, email design, sales communications and reporting
  • Responsible for designing and evaluating partner marketing opportunities, ensuring all investments and commitments expected of sellers aligns to the go-to-market plan
  • Evaluate, select, and manage strategic marketing vendors that contribute to the outsourced execution of marketing programs, including telemarketing services, events and specialized media
  • Report on campaign performance and overall marketing impact regularly to internal stakeholders and partners
  • Capture insights and feedback, internally and externally, to inform future campaign strategy and messaging
  • Manage and adhere to a defined revenue marketing budget, including MDF partner funding management
  • Develop campaign briefs to inform and enable extended marketing and sales teams on GTM strategy
Qualifications:
  • 4+ years’ experience in demand generation or sales support role
  • Prior experience marketing to public sector or healthcare organizations
  • Prior experience executing modern marketing channels
Required Skills:
  • Ability to think strategically, prioritize tasks and execute with attention to detail
  • Strong reporting and data analysis skills
  • Excellent verbal and written communication skills
  • Excellent presentation skills
  • Confidence in reporting and communicating results
  • Ability to understand audience and adapt communications accordingly
  • Ability to work both individually and in a team environment
  • Ability to work effectively within all levels of an organization
  • Ability to lead strategic initiatives
  • Ability to inspire and motivate others
  • Desire to learn and grow in a transformation

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