Sr. Public Relations Manager, San Francisco
LOCATION
Remote (with opportunities for travel)
QUALIFICATIONS
4-6 years of experience in communications/PR roles within general tech, web3, AI, Enterprise, Cloud, or Hardware; strong media relationships; proven success in leading PR initiatives and excellent writing skills.
RESPONSIBILITIES
Lead PR campaigns and announcements, cultivate media relationships, create content such as press releases and messaging, secure thought leadership opportunities, manage stakeholders, support crisis communications, and monitor PR results.
INDUSTRY
Marketing and Communications for transformative technologies, including web3 and AI.
SHORT DESCRIPTION
Seeking a Sr. Public Relations Manager to drive communications and media relations for clients in web3 and AI, leveraging strong industry connections and strategic initiatives to amplify their market presence.
About the Role
Requirements
- 4-6 years of experience working in comms/ PR roles at an agency or in-house, with a background in general tech, web3, AI, Enterprise, Cloud, or Hardware.
- Exposure to web3 and the prominent ecosystems, technical primitives, culture of open source/ decentralized systems, and the use cases that define the industry landscape is a plus
- Successful track record of leading initiatives across brand comms, news campaigns, and thought leadership — ie. crafting brand assets, executing all media outreach and coordination, stakeholder management, and securing earned speaking engagements
- Strong media relationships in tech, and adjacent media verticals
- Sharp writing and editing skills
- Capacity to thrive in a fast-paced environment and navigate multiple projects
- Proven ability to collaborate and communicate with clients and teammates
- Events experience highly preferred
Responsibilities
- Lead PR campaigns and announcements— set the strategy, goals, tactics, research and execution for optimal earned media outcomes
- Media targets — leverage existing contacts and cultivate new relationships with web3 trade press and journalists across tech, business and mainstream media (digital publications, podcasts, video, etc.)
- Content creation– craft client positioning/ messaging, press releases, pitches, thought leadership commentary and briefing materials
- Proactive pitching– secure thought leadership opportunities across media, podcasts, and events.
- Industry events — help curate strategic event presence and work 1x1 with client reps to secure, conceptualize, and optimize speaking opportunities at leading industry events
- Stakeholder management– coordinate all relevant internal and external parties, anticipating needs and timelines for successful execution
- Comms infrastructure– support in all public relations activities, managing media inquiries and founder requests
- Reporting– monitor, analyze and communicate PR results, creating post-report campaigns with actionable insights.
- Market analysis– maintain a keen understanding of industry trends and make appropriate recommendations on how to insert clients into trending conversations.
- Crisis communications: advise on strategic comms to help clients navigate sensitive situations
- Work as part of Serotonin PR team to bring new opportunities to our shared portfolio of clients
Benefits
- Competitive Salary
- Health Insurance - (US Only)
- 401(k) - (US Only)
- Remote Work
- Opportunity for travel
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