Sr. Regional Sales Manager, East Region

About Us
At Gelatys, is a fast-growing startup redefining the frozen dessert industry with uniquely shaped, artisan-style gelato crafted for an unforgettable sensory experience. Founded in 2018, our journey began with a single kiosk in Miami and has grown to a presence in over 3,000 grocery stores across 20 states, including Whole Foods, The Fresh Market, and King’s/Balducci’s to name a few.

With a commitment to quality and innovation, Gelatys offers a variety of premium gelato products—including traditional, vegan, and light options—in bold flavors. Our mission is to deliver joy and indulgence with every treat as we strive to achieve $100MM in revenue within the next five years.

We are seeking a dynamic Sr. Regional Sales Manager to lead our sales efforts across the East Region of the United States, with a primary focus on Florida. This role is integral to driving sales growth, developing strategic customer relationships, and expanding our market presence.

Role Overview
The Sr. Regional Sales Manager will be responsible for achieving sales targets and expanding our market footprint through strategic planning, account management, distributor and channel development, and team leadership. This is a full-time, hybrid role based in the Miami/Fort Lauderdale area, requiring frequent travel within the East Region.

Key Responsibilities

Sales Strategy and Execution

• Develop and implement sales strategies to meet and exceed revenue and market share goals.
• Identify new opportunities within the territory, focusing on grocery retail key accounts and down-the-street sales in Florida.
• Partner with internal and external teams to create collaborative sales and marketing programs.

Account Management and Customer Relationships

• Build and maintain strong relationships with key accounts, distributors, and retail partners.
• Negotiate trade promotions and monitor customer business plans, trade budgets, and sales volume performance.
• Actively visit key accounts and prospective customers to strengthen partnerships and foster new relationships.

Team Leadership and Development

• Manage and mentor a field team of four, including merchandising and sales development professionals.
• Lead training and support initiatives to enhance team performance and distributor engagement.
• Serve as a liaison between field teams and leadership to align strategies and objectives.

Distributor Management

• Evaluate and manage distributor performance to ensure alignment with company objectives.
• Educate distributor teams on Gelatys’ products and brand story through meetings and events.
• Oversee inventory levels and depletions to ensure smooth distribution.

Forecasting and Market Analysis

• Monitor and analyze sales data to provide accurate forecasts and insights into market trends.
• Provide feedback on market demand, competitor performance, and customer preferences to inform strategies.

Qualifications

• Experience: Minimum of 10 years in consumer packaged goods (CPG) sales, preferably in the ice cream or frozen food industry.
• Education: Bachelor’s degree required.
• Bilingual English and Spanish are preferred.

Skills:

• Proven ability to achieve and exceed sales targets.
• Expertise in managing customer relationships and distributor networks.
• Strong presentation, negotiation, and communication skills.
• Proficiency in Microsoft Office and CRM tools.
• Financial acumen, including P&L management.

Other Requirements:

• Must be based in Florida with the ability to travel frequently.
• Valid driver’s license and access to a reliable vehicle.

Compensation and Benefits

• Base salary: $85,000 - $90,000, commensurate with experience.
• Commission structure and PTO.
• Hybrid work environment offering flexibility and autonomy.

Join Gelatys in bringing joy and indulgence to every customer, every day. If you’re passionate about sales and want to be part of a fast-paced, growing team, we’d love to hear from you!

Apply now to be a part of our journey to shake up the gelato experience in the U.S. market!

Job Type: Full-time

Pay: $85,000.00 - $90,000.00 per year

Compensation Package:

• Commission pay

Schedule:

• 8 hour shift
• Evenings as needed
• Weekends as needed

Experience:

• Consumer Packaged Goods: 10 years (Required)

License/Certification:

• Driver's License (Preferred)

Ability to Commute:

• Miami, FL 33122 (Required)

Ability to Relocate:

• Miami, FL 33122: Relocate before starting work (Preferred)

Willingness to travel:

• 25% (Required)

Work Location: Hybrid remote in Miami, FL 33122