Verisk logo Verisk

Sr Specialist, Marketing Operations

Full Time Jersey City, NJ, United States of America
104,891 - 132,815 (Yearly) Added 7 hours, 58 minutes ago
Summary

LOCATION

Hybrid (2 days onsite in Jersey City, NJ)

QUALIFICATIONS

Extensive experience with Salesforce, demonstrated expertise in lead management processes, strong problem-solving skills, and ability to work with cross-functional stakeholders in enterprise companies.

RESPONSIBILITIES

Manage lead and campaign record processes, evaluate business needs in relation to marketing strategy, proactively identify lead routing issues, ensure lead data quality, and develop processes in collaboration with marketing, sales, and technical teams.

INDUSTRY

Analytics Solutions

SHORT DESCRIPTION

Join our Marketing Operations team as a Marketing Operations professional to manage lead processes and integrations while enhancing overall marketing effectiveness within a high-growth organization.

Company Description

We help the world see new possibilities and inspire change for better tomorrows. Our analytic solutions bridge content, data, and analytics to help business, people, and society become stronger, more resilient, and sustainable.

Job Description

We’re looking for a Marketing Operations professional with extensive Salesforce experience to join the Marketing Operations team. This person will be responsible for managing all lead and campaign record processes and related integrations - constantly evaluating the business’ needs with consideration to the overall marketing strategy.

This individual will have demonstrated expertise in lead management processes across enterprise companies while working with cross functional stakeholders. They will have a bias towards proactively identifying lead routing issues prior to being alerted, have a detailed eye for lead data quality, and understand Salesforce campaign structure and attribution best practices, and

This team member will work closely with marketing, sales/sales enablement, and technical stakeholders to develop processes for a high growth marketing organization and should have exceptional problem-solving skills.

This role resides in Jersey City and reports to the Senior Director, Marketing Operations. This role is hybrid with 2 days in our headquarter office located in Jersey City, NJ.


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