Vice President, Product Management And Marketing Strategy
LOCATION
Hybrid (specific location not provided)
QUALIFICATIONS
Minimum 7+ years of experience in product development and/or product marketing, preferably in credit card, banking, digital, or payments; Bachelor's Degree required, MBA preferred; strong understanding of credit card operations and partner marketing.
RESPONSIBILITIES
Lead the multi-year product strategy for the Marriott Cobrand Card, identify growth opportunities, develop customer insights, manage product marketing, collaborate with various teams to execute business initiatives, and monitor product performance while addressing stakeholder needs.
INDUSTRY
Financial Services
SHORT DESCRIPTION
The Vice President, Product Management and Marketing Strategy will drive the strategic vision for the Chase Marriott Cobrand Card, focusing on enhancing customer value through innovative products and effective marketing strategies.
About this Role
As the #1 credit card issuer in the U.S., Chase Card Services helps a wide range of consumers and small businesses manage their purchases. We provide the Chase-branded Sapphire, Freedom, Slate and Ink cards, as well as cards with some of the world’s leading companies – including Marriott International, Amazon, Southwest Airlines, and United Airlines.
Our teams of talented, diverse and customer-obsessed colleagues are dedicated to helping our customers reach their financial goals and make the most of their purchases. We take pride in our inclusive culture, where colleagues can bring their whole selves to work, and we support them through continuing education, career growth and programs like our Business Resource Groups, which offer access to leadership, networking and development opportunities.
This position is on the award-winning Chase Marriott Cobrand Card team within the Partner Card organization of Chase Card Services, a key business within Chase’s Consumer & Community Banking division. This role will report directly to the Executive Director, Head of Marriott Cobrand Product.
Job responsibilities
The Vice President, Product Management and Marketing Strategy is an experienced leader who will create customer value through a multi-year plan for products, features and benefits that meet the financial, operational and control goals of the Marriott Cobrand Card program. They will identify product growth opportunities, develop and execute multi-year strategies grounded in customer and business insights that deliver against P&L objectives. This includes development of customer insights to inform new or enhanced products and benefits, marketing of existing and new products, digital capabilities and enhancements that support the product ecosystem and optimize customer usage of products and benefits. The VP, Product Management and Marketing Strategy will partner with finance and analytics to create business cases, collaborate with Marriott and internal stakeholders to plan, prioritize, develop and deliver on the Chase Marriott Cobrand roadmap.
- Understand credit card product management, product development and platform, and/or product marketing
- Identify and understand data-driven and marketing insights that deliver unique experiences across the end-to-end customer journey and inform marketing/business strategies
- Support the roadmap of product and customer experience and balance stakeholder inputs/MVP releases
- Ability to communicate business and customer needs to ensure resolution through improved processes, data and/or technology
- Understand, coordinate, and communicate sprint, testing and implementation schedules
- Identify potential roadblocks and develop recommendations for delivery issues, change requests, production issues
- Monitor product performance as well as industry assessments that provide insights into competitive landscape and best practices
- Partner with teams (across product, design, technology, risk, legal, compliance, operations, marketing) to manage prioritization, resourcing, controls, readiness, and go-to-market plans
Required qualifications, capabilities, and skills:
- Minimum 7+ years of experience on product development and/or product marketing, preferably in credit card, banking, digital and/or payments
- Bachelor's Degree required, MBA or other master’s degree preferred
- Working knowledge of credit card issuing or acceptance, card operations/service, and its supporting lines of business strongly preferred
- Experience in partner marketing and/or credit card cobrand products strong preferred
- Proven ability to manage multiple initiatives simultaneously with clear structure and clarity
- Ability to analyze opportunities/problems, recommend solutions, and communicate effectively and confidently (both verbal and written)
- Ability to influence and collaborate to drive cross-functional teams and productively work in a matrix management organization
- Positive, customer-first, team-oriented and solutions-oriented attitude that inspires a creative and product first point of view
- Exceptional business acumen with proven track record of developing and implementing successful customer-centric growth strategies
- Results-focused, highly-organized and self-motivated with attention to detail and bias towards action
- Strong proficiency in developing executive level presentation materials and using MS Word, PowerPoint, and Excel
- Experience managing people strongly preferred
- Must be able to travel 5-10% of the time
Chase is a leading financial services firm, helping nearly half of America’s households and small businesses achieve their financial goals through a broad range of financial products. Our mission is to create engaged, lifelong relationships and put our customers at the heart of everything we do. We also help small businesses, nonprofits and cities grow, delivering solutions to solve all their financial needs.
We offer a competitive total rewards package including base salary determined based on the role, experience, skill set and location. Those in eligible roles may receive commission-based pay and/or discretionary incentive compensation, paid in the form of cash and/or forfeitable equity, awarded in recognition of individual achievements and contributions. We also offer a range of benefits and programs to meet employee needs, based on eligibility. These benefits include comprehensive health care coverage, on-site health and wellness centers, a retirement savings plan, backup childcare, tuition reimbursement, mental health support, financial coaching and more. Additional details about total compensation and benefits will be provided during the hiring process.
We recognize that our people are our strength and the diverse talents they bring to our global workforce are directly linked to our success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company. We do not discriminate on the basis of any protected attribute, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law. We also make reasonable accommodations for applicants’ and employees’ religious practices and beliefs, as well as mental health or physical disability needs. Visit our FAQs for more information about requesting an accommodation.
Equal Opportunity Employer/Disability/Veterans
ABOUT THE TEAM
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